Why is your price per square foot higher than the cheapest shops?
We are a software company that prints wallpaper. The calculator lays out your wall to the inch and you pay for that area, not for panels rounded up to the next foot. Our rate is above the cheapest shops, but on most real walls, which are not exactly 8 or 12 feet tall, the total comes out the same or lower.
The same walls, priced both ways
| Wall | Fixed 24-inch panels at a typical $45 / $90 / $125 (4, 8, 12 ft) | Inchwall non-woven at $6.50 |
|---|---|---|
| 11′ 6″ × 8′ 4″ living room wall | 6 panels of 24 × 144″ = 144 sq ft, $750.00 | 5 panels, 99.7 sq ft, $647.86 |
| 101″ × 97″ odd wall | 5 panels of 24 × 144″ = 120 sq ft, $625.00 | 4 panels, 70.8 sq ft, $460.46 |
| 12 × 9 ft wall | 6 panels of 24 × 144″ = 144 sq ft, $750.00 | 5 panels, 112 sq ft, $728.00 |
| 10 × 8 ft wall, exactly | 5 panels of 24 × 96″ = 80 sq ft, $450.00 | 5 panels, 83.3 sq ft, $541.65. Here fixed panels win. |
What the rate pays for
- A person checks your measurements against your tape photo before anything prints; if our layout is wrong, the reprint is free.
- Two inches of bleed top and bottom, so an uneven ceiling is trimmed on the wall, not in your order.
- Panels numbered left to right with a hanging sheet for you or your installer.
- Free US shipping, and a $9 sample of the actual design credited back on the order.
When a fixed-panel shop is the better buy
If your wall is exactly 8 feet tall and a whole number of 24-inch panels wide, and you are happy to trim on the wall, fixed panels are about $90 cheaper on a 10 by 8 foot wall. We would rather say so than pretend otherwise. Ceilings of 8 feet 4 inches or 9 feet, and widths that are not a multiple of two feet, are where the round-up costs you, and that is most walls.
Questions people ask
- Is $6.50 per square foot your cheapest rate?
- Yes, on non-woven paste-the-wall. Peel-and-stick fabric is $7.50 because it costs more to make and carries its own adhesive. Trade accounts get 20% off either.
- Why not just charge $5 like the cheapest?
- At $5 per square foot with hand-checked layouts, bleed, a size guarantee and free shipping, the numbers only work by cutting the checking. We charge for the result, not for the roll.
- How do I see the exact total for my wall?
- Open any design page and type your wall width and height. The panel layout and the price are exact, before you enter an address.
Updated 2026-09-14. Written by the Inchwall team, Sacramento.